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HRM May Soon Stand for Something Different
HRM has always stood for Human Resource Management I sometimes wonder how long that definition will remain entirely accurate. As organisations begin adopting AI, HR may find itself managing more than just people. That probably sounds strange. After all, AI doesn’t apply for jobs. It doesn’t receive a salary. It doesn’t go on annual leave….
Don’t Let AI Become the Goal
One of the things I enjoy most about mentoring founders is that the conversations are rarely about technology. They’re about decisions. Recently, one of my mentees was excited about adding AI to his app. He was convinced it would increase usage. I smiled and told him he was probably right. An AI feature would almost…
AI Is Becoming Your Customer’s Personal Shopper
Something my wife said over the weekend caught my attention. She looked up from her phone and said, “AI is my personal shopper now.” She was looking for a cosmetic product. Years ago, that would probably have meant opening a browser, searching Google, reading reviews, jumping between websites and comparing products one by one. Instead,…
Your Customers Don’t See Your Channels. They See Your Business.
Something interesting happened to me this morning. A colleague and I were travelling in different countries on different airlines. By pure coincidence, both of our flights were delayed. A few moments later, we compared notes. He had received a WhatsApp message and an email informing him of the delay. I had received an SMS and…
